Getting Your Books Found on the Web: SEO/SEM Strategies (Free Webinar)

This free Publishing Point webinar explores strategies for creating and capturing demand for your books online. We’ll discuss ways to participate in, and add to, the online discussion around your book’s theme―the best way to assure high rankings in “organic” search results (Search Engine Optimization, or “SEO”). We’ll also discuss ways to build effective marketing campaigns online that drive sales (Search Engine Marketing, or “SEM”). Finally, we’ll place SEO and SEM within the context of your overall marketing strategy and budget.

This webinar will be given by Hanny Hindi, an SEO/SEM expert and Clickable guru. Come armed with questions, which you'll be able to submit directly for a live Q&A session.

To attend this free webinar, RSVP "Yes" to this event. You'll receive webinar instructions by email.

This event is sponsored by Bowker and its Identifier Services Group, committed to optimizing the discoverability of book titles and authors. For more information about Bowker or its Identifier Services Group, visit www.myidentifiers.com or contact andy [dot] weissberg [at] bowker [dot] com.

Questions about this webinar or The Publishing Point? Email Maggie Hilliard at mhilliard [at] dailylit [dot] com.

For those who have signed up, please find the connection information below:

When: April 7th, 2010 at 12:30pm
Time Zone: Eastern Standard Time
Conference Number(s): 1-866-910-4857
Participant Code: 579 374#
Please mute your line when you connect. We will use the webinar's chat function to take questions.

To join the webinar:
http://clickable.connectpro.acrobat.com/r61256896/
Enter as a guest. Type your name as you would like it to appear to others in the webinar.

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